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California Self Storage Association


Local Initiatives Fund 


Tuesday, September 11, 2012 12:05 PM | CSSSA Admin (Administrator)


Karen Jones

NEWPORT BEACH, CA July, 2012 – On Thursday, July 19, 2012, Kure It, a non-profit dedicated to funding innovative cancer research, hosted their 4th Annual Networking Cruise & Poker Run.  The fundraiser followed the California Self Storage Association’s 8th Annual Self Storage Owners Summit at the Balboa Bay Club in Newport Beach, CA. 

The event began with an electric boat cruise around Newport Bay, with five stops to draw poker cards. Boats were sponsored by self storage owners and vendors, with each boat flying the flag of its sponsor. Once the boats returned from the cruise, guests enjoyed cocktails and food stations, networking with others in the industry, and an opportunity drawing. The boat sponsored by OpenTech Alliance ended the evening with the best poker hand, and its occupants went home with trophies, a prize package, and bragging rights.  Robert Chiti, President of OpenTech Alliance, stated "We have been a sponsor of the Kure It boat race for several years and we would not miss it for the world.  The Kure It organization is a true agent of change and we are very proud to be a supporter of their cause.  The boat race gives us all a chance to relax with some good friends and reflect on the importance of finding a cure for cancer.  A cure will be discovered and when it is, we will have people like the Kure It team to thank.”

The evening was a huge success, raising over $30,000 for groundbreaking research. Kure It Director Karen Jones recognized the support of the self storage industry as being key to Kure It’s success. "The Boat Cruise and Poker Run always leaves us in high spirits and excited for next year. We are truly honored to have the support and backing of so many in the industry. Each year, we continue to be impressed with the creative ideas that bring funds and awareness to our mission.” 

Since 2007, Kure It has raised over $1,000,000 for cancer research. In 2012, Kure It awarded $100,000 to the Knight Cancer Institute at Oregon Health Sciences University, and an additional grant in the amount of $250,000 will be awarded through Kure It’s partnership with the American Association for Cancer Research. Through organizations like the California Self Storage Association, the storage industry has not only raised money for cancer research, but helped Kure It bring awareness to their mission and the overall state of cancer and cancer research.

For pictures and footage taken at the event please follow the link below.



About Kure It

Kure It is a non-profit organization whose mission is to raise money for research specialists conducting innovative projects to better treat and ultimately cure kidney cancer and other underfunded malignancies.  Founded by self storage veteran Barry Hoeven after his diagnosis with kidney cancer, Kure It’s goal is to lead the self storage industry in the charge to raise $1 million for cancer research each year.


About California Self Storage Association

The California Self Storage Association is a not-for-profit trade association which was founded in 2002.  The CSSA is dedicated to providing a unified voice for the Self Storage Industry for the State of California and to enhance the performance and quality of the services the industry has to offer.  For more information, go to

California Self Storage Association

Contact Us

California Self Storage Association
5325 Elkhorn Blvd., #283 
Sacramento, CA 95842

P: 888-CSSA-207 or 888-277-2207


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